A Natural Fit



NorShore Clothing Co was born out of a desire and vision to represent just what Two Harbors and the North Shore have to offer. Husband and Wife duo, Ethan and Amanda Casady, have been happily calling Two Harbors, home, for the past several years and have a deep love for all that the small town along Lake Superior has to offer.

Ethan is the vision behind the classic logo that is showcased on all of our products. Iconic Lake Superior can be seen surrounded by a skyline of trees, paying tribute to the nature we all love. As a lifelong entrepreneur, it was a natural fit to turn the vision into a clothing company for all to enjoy. Online sales began in Fall of 2017 with a few hats and t-shirts. After quickly selling out of the first batch, it was clear that this was going to be a hit. It wasn't much longer before the idea of a storefront in downtown Two Harbors was within the realm of possibility. 

Amanda is the vision behind the design, layout, and daily happenings within the NorShore Clothing Co. storefront that opened in Summer of 2018. With a love for all things beautiful, simplistic, and earthy, Amanda loves the work of curating goods from local artisans to accompany the sale of NorShore Clothing Co. apparel. 

In addition to running NorShore Clothing Co., Ethan has been running a Landscaping and Snow Removal business for eight years, and Amanda is a Birth Doula and Health Educator. When they are not working, you will likely find Ethan and Amanda exploring craft breweries around the state, four wheeling, spending time with family and friends, or loving on their dog, Mich.